Uniqueness

Uniqueness

Find out who you're and what you stand for

Strategy

Strategy

The right channel, at the right moment, with the right message

Behaviour

Behaviour

Understanding your consumer is the first essential step

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Strategy is our foundation and effectiveness our delivery.

 

Strategy provides direction and guidance. It increases effectiveness and optimizes investment.
And, at the end, it makes sure your marketing and branding activities are working to support your business.

 

 

OUR CORE COMPETENCES

BRAND STRATEGY

 

Who am I? What’s my purpose? How am I different from others and what supports my uniqueness? Which business role do I play?
Your brand is your foundation. If you don’t have all these answers, we’ll help you to find them.

I want to know more

CONSUMER INSIGHT

 

The way we buy and the way we choose what we buy changed dramatically over the last years. We have access to information like never before. It’s a dynamic process and keeping up with it is a big challenge.
What do you know about your consumer?

I want to know more

MARKETING STRATEGY

 

We’re living in an era of information overload. Did you know that we are aware of 100% of the information around us, but we only pay attention to 5% of it? So, you have an idea about how easy it is to join the remaining unheard 95%.

I want to know more

  • Monica worked for the agency's Planning Team in São Paulo. From our Rio Office, I have had the opportunity to exchange project ideas and concepts with her. I was always impressed by her keen observations and analysis and her broadness of thinking. An excellent thinker.

    Bernardo Fernandes - VP Communication and Social Strategy

  • A very creative and trendy person, Monica has developed a great job planning our brand strategies. As a person always commited and who brings plenty of ideas, of course it was a pleasure working with her.

    Marcela Naimayer Issa - Sr. Brand Manager

  • Monica is an enthusiastic, hard working, creative planner who is always connected with consumer needs and tuned with trends.

    Andrea Kalvom - Media Director

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